Tonya Walker is a Marketing Strategist and Advisor with 20 years of experience helping companies translate vision into scalable marketing engines.

As a winery marketing consultant, Tonya partners with wineries and vineyards to gain clarity before spending on marketing activities and redesign membership models for retention and increased CLV. Her work consistently helps winery owners go from reactive execution to intentional, data-informed marketing that drives measurable outcomes.

Tonya has led strategy and operations for companies like Google Cloud, Medtronic, Panasonic, and Bonterra, and has advised dozens of fast-growing startups at critical inflection points.

She holds a bachelor’s degree in marketing from Saint Louis University and an MBA from the University of Maryland.

Based in Washington, she spends her free time exploring the local wine scene and enjoying the outdoors.